November 25, 2015

Kitchen and Home Appliance Forum : Pioneer Leaving the TV Business

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Pioneer Leaving the TV Business
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12:51 am
October 26, 2009

faye cuizon


posts 12


Cheryl said:

I usually think of Pioneer as the car and home stereo company, maybe they should stick with that.

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i agree…opening a new product to the market may be challenging because of other leading compnies that takes most of the market shares…sony for example.

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9:31 pm
March 14, 2009




I usually think of Pioneer as the car and home stereo company, maybe they should stick with that.

2:04 pm
March 6, 2009



posts 59


While Pioneer will remain in the home electronics business, focusing on audio products, DJ equipment and cable TV set-top boxes, they have, as reported in, announced their intention to quit the television market by March 2010. They plan to emphasize “‘sound’ as they take advantage of extensive audio technologies and expertise developed over the years.

Pioneer said in a statement it is exiting the TV business because “recent market conditions have changed far more than initially anticipated, and Pioneer has decided to withdraw…after concluding there are no prospects for improving profitability under current conditions.” The company said it …

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